Friday, 15 November 2013

Research: Audience Identification

Audiences are a group of people who has interest in a particular artist, it is important to know about audience because an artist has to know who they are going to attract, the artist need to know who they are targeting at as well this is depending on their type of genre

Audiences is categorised  by their class, I feel for example this table below states jobs and what class they are in  upper middle classed  people would tend to listen to classical, music., people with the lowest level of income would be more likely to listen to pop genre.
Audience can be categorised because of their age and gender  this is shown on the table below  where is say people with the lowest level of income, we can see that students is in that category the reason being because, we are very young and we are still in school and learning. Also you would want to know about their location and their race this would come in handy to and artist see he or she knows that the music they produce that can sell to that someone.  
  
Advantages of categorising audience
  • ·         Appeal to your audience that the artist has targeted
  • ·         This can help advertisements
  • ·         Have a good idea about what people like and dislike

Disadvantages or categorising audiences
  • ·         People with the same job might have different taste in music
  • The Audience Reaction table


This is the way that the audience would take in an artist they would either do one of these columns, some of the columns would relate back to some of the theorist I such as  dyer, Goodwin, Hebidge
  
Audience Engagement
How the audience  interacts with the a media text different people reacting different ways to the same text (Hebidge theory)
Audience Expectations
What the audiences thinks about an artist  and their music (Goodwin’s Theory)
Audience Foreknowledge
This what an audience know about the music artist and their song/ video.
Audience Identification
This links how an audience relates to an artist (Dyer`s Star Theory)
Audience Placement
This is how the media producers ,target a particular audience and makes them feel  music video is for them
Audience research
What the audience would like the pre-production of a media text.


Conclusion this had help me because I would know who my music video would appeal to and I feel the some that me and my group have pick I feel the our target audience would be to skilled workers and below.

2 comments:

  1. Good ideas here on audiences and why it is important to establish who your audience is. You also look at measuring audience responses and relate them to modern day theory which we have looked at.

    To improve;

    -the table assumes musical tastes of the public
    -introduce the 'Audience reactions' table
    -be clearer with the groups you have chosen to appeal to and also what audience reaction are you hoping from your idea?
    -check for spelling and grammar please

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  2. Some changes have been made. You introduce the reactions table and state what audience you would look to target.

    ReplyDelete